Video isn’t just for influencers—it’s for innovative lawyers, too. Learn how to create professional, engaging video content that builds trust, educates clients, and strengthens your brand. From choosing the right gear and platforms to mastering tone, ethics, and accessibility, this session will help you step confidently in front of—and behind—the camera.

As virtual communication becomes a permanent part of legal practice, lawyers must be able to present themselves professionally and confidently on camera – whether meeting with clients, negotiating with opposing counsel, or appearing before the court. This session covers practical best practices for using Microsoft Teams and Zoom, including audio and video setup, lighting and background choices, screen-sharing techniques, managing participants, protecting confidentiality, and avoiding common technical missteps. Attendees will learn how to create a polished, credible presence in any virtual setting, maintain control of the meeting environment, and deliver clear, effective communication that upholds ethical and professional standards.